24 locations to explore
Use these cities and growth hubs as a starting point for a location brief. City populations use 2025 urban-centre boundaries. Singapore and Hong Kong use mid-2026 market projections, and Bali uses 2025 provincial figures. Population and economic data provide market context.
Singapore
Population: 5.9 million (mid-2026 market projection) GDP per capita (PPP, 2025): 164,200 international dollars (IMF). A financial and commercial centre.
Hong Kong
Population: 7.4 million (mid-2026 market projection) A financial hub connecting regional business.
Sydney
Population: 4.15 million (2025 urban centre) A high-income urban market.
Melbourne
Population: 3.64 million (2025 urban centre) A major Australian city market.
Tokyo
Population: 33.41 million (2025 urban centre) A large metropolitan audience.
Osaka
Population: 12.96 million (2025 urban centre) A major manufacturing and commercial centre.
Seoul
Population: 22.49 million (2025 urban centre) Technology, culture and a substantial middle class.
Nagoya
Population: 7.15 million (2025 urban centre) An automotive and industrial hub.
Taipei
Population: 9.14 million (2025 urban centre) A semiconductor and technology centre.
Kuala Lumpur
Population: 8.44 million (2025 urban centre) A regional hub with a growing middle class.
Shenzhen
Population: 13.88 million (2025 urban centre) A technology-led city market.
Bangkok
Population: 18.18 million (2025 urban centre) An urban market shaped by tourism and services.
Beijing
Population: 17.01 million (2025 urban centre) A centre for government and technology.
Shanghai
Population: 29.56 million (2025 urban centre) A major financial and commercial hub.
Guangzhou
Population: 27.56 million (2025 urban centre) Manufacturing and trade in the Pearl River Delta.
Hangzhou
Population: 7.50 million (2025 urban centre) A technology and commerce hub.
Nanjing
Population: 6.80 million (2025 urban centre) A city market shaped by knowledge and services.
Wuhan
Population: 7.36 million (2025 urban centre) An automotive and biotechnology centre.
Chengdu
Population: 6.14 million (2025 urban centre) A gateway to western China with a growing technology scene.
Tianjin
Population: 7.29 million (2025 urban centre) A port and industrial city near Beijing.
Chongqing
Population: 7.07 million (2025 urban centre) A major inland city market.
Xi'an
Population: 5.23 million (2025 urban centre) A historic centre with a growing technology sector.
Ho Chi Minh City
Population: 14.05 million (2025 urban centre) A growing production and commercial hub.
Bali
Population: 4.46 million (mid-2025, Bali province) Regional GDP per capita: IDR 72.66 million (2025, current prices, preliminary) Direct international tourist arrivals: 6.95 million (2025) An island market connecting resident audiences with travel, hospitality and lifestyle demand. Source: BPS Statistics Bali.
Turn a location into a campaign brief
We help define whether you need to reach residents, visitors, commuters or a specific customer group. We also check where your business can sell, deliver or provide its service. We then assess relevant formats, available inventory and supporting audience information. Population and economic figures remain background information; they are not estimates of the people your campaign will reach.
What we need to plan the campaign
Your brief connects the place with the audience, offer and intended action.
- Audience and catchment
Specify who the campaign should reach and which locations your business can serve.
- Timing and context
Identify dates, occasions or purchase situations that make the offer relevant.
- Outcome and evidence
Agree the action or brand objective and the delivery and outcome information available to assess it.
Plan a city-level campaign
Share the location, dates, audience and result you want. We will assess an appropriate scope and available advertising options.